第一百九十二章冬去春来(2/7)

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项活动进行有力的新闻报道,激起商家参与的热情和读者的关注度。
                                                                                                                                                                “其次,广告部门要给予一定的广告版面支持,签约的加盟商户,定期在各媒体报纸上进行名单公布,以便于会员知晓,公布的内容是加盟商户的名称、地址、电话以及经营内容,这样,就等于给加盟商户进行了免费的广告发布,可以得到这样免费发布广告的机会,我想没有商家会不乐意……
                                                                                                                                                                
                                                                                                                                                                “同时,签约商户接近1万户的时候,俱乐部则将加盟商户的具体名单地址电话经营内容浓缩印制成一个精美的小册子,印刷30万份,还是通过发行网络,所有会员人手一份。这样,我们俱乐部的会员出门购物或者消费的时候,带上这个小册子,市区自由行,到哪里都会找到可以提供打折优惠服务的商家……
                                                                                                                                                                “而这个小册子,无形中又是给加盟商家的第二次广告回馈,而且还是长期的广告回馈,30万的受众,星海没有任何一家平面媒体能够实现这个广告覆盖度,商家的汇报是显而易见的。”
                                                                                                                                                                
                                                                                                                                                                
                                                                                                                                                                这时,平总的脸上已经是红光满面,眼神里带着冲动和激动。秋桐抿嘴笑着,显得很轻松,还有几分得意。
                                                                                                                                                                董事长满意地点点头:“嗯……”
                                                                                                                                                                这时,孙东凯提出一个问题:“小易,我不知道你有没有算过这个成本合算的问题,30万个会员卡,还有30万本小册子,印制费用可不是小数。”
   

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